Mini Guide

One of the UK's most popular city guides, the York Mini Guide has proved itself to be a superb marketing tool for everyone who advertises in it.

Such is the demand for this annual publication - particularly by the Park and Ride buses - that we print approximately one million copies every year ready for the Easter holidays. 

You can view last year's Mini Guide for info and inspiration here. 

Be sure to book your spot in the York Mini Guide by 31 January 2020.

Attractions Booking Form

Restaurants, Shops and Services Booking Form

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The York Mini Guide is York’s most-read visitor publication. It is designed to be the essential guide and handy directory for visitors while they are in the city.

The York Mini Guide 2019/20 had a print run of one million copies.  It was the most ordered publication through Info Display, the region’s leading print distribution company, meaning that more visitors than ever before have seen what the city has to offer.

Entries, which include attractions, tours, shops and eateries, appear in a set format with display advertisements available for full pages. Discount vouchers are encouraged as these attract customers and allow you to assess the effectiveness of the guide.

This year the Mini Guide is being distributed to:

• 250,000 to be distributed across all six Park & Ride sites
• 450,000 locally via the Visit York Information Centre as well as to York hotels, B&Bs, libraries, visitor attractions, universities and other businesses and organisations
• 300,000 throughout Yorkshire to accommodation providers, tourist information centres, P&O Ferries and major regional visitor attractions.
• The York Mini Guide is also published online at www.visityork.org

Interested in advertising in the 2020/21 Mini Guide? Please contact Sue Frumin, Membership Engagement Manager, sue.frumin@makeityork.com