Promoting the City
By becoming a member of Visit York, you, your business and team are contributing to the work that Visit York does day in, day out.
We’re dedicated to promoting the city we all love worldwide, encouraging millions of visitors to the area, spending £564 million, and supporting 19,000 jobs.
With over 900 members, this enables us to showcase York at many UK and international travel trade shows and events. As well as the domestic market, we focus on 5 core overseas markets, which include Germany, The Netherlands, Australia, New Zealand, The USA and China.
We know that our members are as proud of being located in York as we are about promoting it and we encourage you to make the most of all that’s on your doorstep in your own marketing.
Our Top Tip:
Don’t assume your customers know anything about York. Be sure to include copy, images and maps of your location to promote your business and link back to visityork.org
Talking About York
The city of York is highly regarded as a top city break across the world.
Our aim is to encourage more visitors to choose the city as their holiday or short break of choice, stay longer and spend more.
Branding is one of the simplest and most effective ways of uniting our promotions to create clout in the marketplace. York is the strongest brand we have, don’t forget to use it when promoting your own business!
To help get you started, we have some copy and content assets you can use on your own websites:
York in 100 words:
York is a vibrant festival city with Roman roots and a Viking past, offering an adventure for everyone.
Perfectly placed half-way between London and Edinburgh and with the spectacular Yorkshire Dales, North York Moors and Wolds right on the doorstep, York is unlike any other English city.
Boasting the National Railway Museum, York Minster and JORVIK Viking Centre, you’ll find thirty world-class museums, galleries and tours all within easy walking distance.
Crowned Britain’s Home of Chocolate, the most haunted city in Europe and with the best racecourse in the country, York is abundant with culture and character. Plus the city’s thriving creative and arts community has earned it an esteemed UNESCO City of Media Arts status.
Book your original city adventure today at visityork.org
You can offer Visit York brochures for your guests through the Info Display ordering system Info Direct.
Info Direct is a FREE print ordering system. By displaying our brochures your guests can read up everything there is to see and do in York. You can order the print titles you want in the quantities you need.
There are a range of Visit York publications available, as well as brochures from attractions and other venues.
How do I order?
1) Go to www.infodisplay.org
2) Click on ‘Order Info Direct’ on the top tab
3) On first use you will need to click on ‘Register Now’ to generate a password for future logins, for returning users simply login to the system.
4) Select the guides you need and have them delivered to your door.
We have a dedicated image library available for you to use to obtain FREE* images of York when promoting the city as part of your marketing.
With over 350 images of York from some of the city’s top photographers, you can select images you would like to use on your own websites, in your publications and on your promotional material. All we ask is for a credit to www.visityork.org
They say a picture is worth a thousand words – make sure to make the most of this cost-saving opportunity to gain access to professional photography and let your marketing do the talking.
*The images are free for Visit York members to use in the promotion of York as tourist destination. The images are not copyright free and terms and conditions of use apply. Further details are provided upon download. They are not available for commercial use.