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04/01/2016

#Yorkopen4business Make It York’s Message to Counter Negative Impact of Flooding

In response to international media coverage of flooding in York, Make It York, the city’s Destination Management Organisation, is keen to get the word out that York is open for business. The vast majority of attractions, shops, bars and restaurants in York are open, with the exception of those affected by flooding; JORVIK Viking Centre, York Dungeon and the Merchant Adventurers’ Hall remain closed.

Kate McMullen, Head of Consumer Products and Marketing, Make it York said, ‘We would like to reassure all those planning to visit York in the coming days and it’s crucial we get the message out far and wide that there’s absolutely no reason to cancel your trip. We fully empathise with anyone directly affected and what we must do now to support businesses is ensure the longer term impact is minimized. We are working round the clock to ensure our Yorkopen4business message reaches far and wide.’

Tourism chiefs are keen to let customers know that York’s city centre is not affected and is as busy and exciting as ever, offering fantastic shopping, superb restaurants, world- class attractions and a whole host of events coming up in the New Year. You can find out the latest news and book your stay at www.visityork.org

ENDS


Note to the Editor

Some ideas for your visit to York:

Seasonal events at York’s world-class visitor attractions such as the National Railway Museum, Castle Museum, York’s Chocolate Story and further afield at historic venues such as Castle Howard offer great reasons to visit York. Not to mention the last chance to get tickets for the famous York Theatre Royal Pantomime which runs to 24 January. At York Designer Outlet, not only will you find your favourite brands, there is also fun for the whole family at Yorkshire’s Winter Wonderland, including the award-winning Ice Factor rink, which runs until 10th January. Book your visit now to shop, eat and get your sales shopping spree off to a busy start! Book at www.visityork.org

For further information please contact:

Kay Hyde – Head of PR and Corporate Communications – Make It York
Direct Line: 01904 554451
Mobile: 07506 048852
Email: kay.hyde@makeityork.com

Katie Parsons – Senior Communications Executive – Make It York
Direct Line: 01904 554436
Email: katie.parsons@makeityork.com

Notes To The Editor

Make It York (York’s Destination Organisation) has an overarching remit to market the city and its surroundings – nationally and internationally - as an exciting place to live, study, visit and do business. The remit covers leisure and business tourism, city centre management, festivals and events, business support and inward investment.

Visit York is a part of Make It York and is the leisure tourism brand
Under the brand Visit York, Make It York’s aim is to market York as a must-see world-class destination to the leisure visitor and ensure investment to develop the quality of tourism in York.

Key tourism facts:
6.7 million visitors annually, £573 million total visitor spend, supporting 19,000 jobs.