Visit York’s website www.visityork.org has beaten off competition from top names in online travel, including TripAdvisor, the world’s largest travel review site, to win Best Travel Information Website in the 2013 Travolution Awards.
Judged by a panel of proven business leaders, experts and entrepreneurs including Google, Expedia, Virgin Holidays and Travelzoo, they are the UK travel industry’s highest accolade for innovation and excellence online.
Taking the winning title, www.visityork.org came out on top ahead of giants in the online travel sector such as www.tripadvisor.co.uk, www.mydestination.com, www.arrivalguides.com and www.worldtravelguide.net.
Commercial Manager, Mike Brown, collected the esteemed title in the art deco splendour of the Roxy cinema in London, along with over four hundred guests.
The title was given to the website judges considered to have achieved the greatest impact in its market, with the best originality of design, overall user experience and highest level of innovation against the wider web community. The Travolution Awards are unique in recognising companies, brands and individuals who excel in the fields of online travel distribution, digital marketing and technology.
One year ago Visit York launched its new plan to provide the most engaging, informative and commercially successful website of any city destination in the UK, combining clarity with originality, functionality and interactivity. www.visityork.org now attracts two million visits per annum and 1.7 million unique users.
Gillian Cruddas MBE, Chief Executive for Visit York said, ‘We are thrilled to take the title for Best Travel Information website. We’re constantly striving to push the boundaries of how we promote our city digitally and this award is testament to that. Digital marketing techniques are constantly evolving and it’s vital that York, as a world class visitor destination, is at the top of its game when promoting itself to prospective visitors online.’
Lee Hayhurst, Travolution Editor, said: ‘We’d had some very strong entries this year, demonstrating how successful online marketing is becoming more vital. Travel companies need to find ever more sophisticated and intelligent solutions and our Travolution Awards are without doubt a watchword in the travel industry.’
Kay Hyde – Head of PR and Corporate Communications – Visit York
Direct Line: 07506 048852
Katie Parsons – Senior Communications Executive – Visit York
Direct Line: 01904 554436
• Visit York is supported by the City of York Council and over 700 tourism businesses and works in partnership with Visit England.
• Visit York’s aim is to market York as a must-see world-class destination to the leisure and business visitor, and ensure investment to develop the quality of tourism in York. Visit York is responsible for leisure and conference marketing, visitor services (running the city’s Visitor Information Centre), training and ensuring a quality visitor experience.
• Visit York is the driving force of the city’s tourism industry.
7.1 million visitors, £443 million total visitor spend, 23, 000 jobs
For all press and media enquiries, please contact our Communications Team:
Kay Hyde - Head of PR & Corporate Communications
Telephone : 01904 554451 | Email : firstname.lastname@example.org
Katie Parsons - Senior Communications Executive
Telephone : 01904 554436 | Email : email@example.com
NOTE: If you are a visitor or have a general enquiry, please email firstname.lastname@example.org or call 01904 550099.